
The only element that really gives it away that this is a comedy is the silly small red cape. Otherwise this a quite beautiful, very understated poster.
I like the poster, and it does make me want to see the movie a little more. But I’m not sure this is the right approach. After all, Andy Samberg isn’t exactly a household name, so the movie might need a more aggressive marketing approach in order to break into peoples consciences.
(source)