
ComingSoon has the new I Am Legend poster.
I’m not a fan of the big letters over an unremarkable image approach. I understand it’s just a teaser poster, so it’s not supposed to show us much. And we will get better, more expressive posters down the line. But still, I wish they used the opportunity of the first poster to show us something more creative and memorable.
[...] that I dislike these types of posters where some huge text takes most of the space? I guess I have. Well, this one is no [...]
[...] I thought that the first trailer for I Am Legend used the sight of a desolated and destroyed New York to very good effect. And I think the new poster does the same. The background gives a sense of the film’s setting and story, and it makes the whole poster much more interesting to look at than the first one. [...]