(click for a large version)
Now this is something different.
The new 3:10 to Yuma poster is quite beautiful, and remarkable in several aspects. The first being that it doesn’t show the faces of the two top actors, something that is unusual considering that both Christian Bale and Russel Crowe are so well known.
It’s also remarkable for using a very stylized, almost drawing like look. This coupled with all the effort that is made to make the poster look old and a beaten up gives the whole thing a very “old time western” feel. It’s almost nostalgic in a way.
Like I said, beautiful. And it certainly grabs your attention. Overall a very interesting choice.
This poster is fantastic. One of the best of the year. The whole western design with the train between the legs is great.
I agree.
It’s also fitting considering the title chosen for the film. Though I’m not a big Western fan or anything, the modernized title and poster (which contrast the fact that it’s a period piece by nature) really make this movie interesting, if the stars hadn’t already accomplished that. The text treatments on the poster are great, as is the aforementioned beaten/weathered look.
I for one, dislike this poster a lot, mainly because it looks like someone took a bunch of brushes in photoshop and layered them on top of the main image. The “old time” feel feels rather fake as do the small accents throughout.
[...] the yellow Yuma poster doesn’t seem to fit well with the movie, and pales in comparison to the first domestic poster. Considering the options Knocked Up seems like the right [...]
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