Because we all like pretty pictures

Movie Poster Addict

August 13th, 2007 at 8:22 pm

Eastern Promises Poster

Eastern Promises Poster
(click for a large version)

You know, I understand the urge to add the image strip towards the bottom of the poster with the faces of Viggo Mortensen and Naomi Watts. After all, if you are paying good money for two somewhat known actors you might as well plaster their faces all over the marketing materials, right? But I think in this case the strip ends up breaking what is an otherwise excellent poster design.

I like pretty much everything else. The dark color scheme with a few dashes of red is a classic, and it still works. The heavily tattooed hands make for an interesting and memorable centerpiece image. The tagline is intriguing and the poster adequately highlights that this is a David Cronenberg movie. Simple, but striking. However, the strip doesn’t really fit with those elements. Also, this kind of strip with the faces of the main characters has become so common in the art for thrillers that it ends up robing the poster from some of its uniqueness.

So, it could have been better, very easily. I still sort of like the poster tough.

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  • 1

    [...] David Cronenberg’s next movie Eastern Promises, about a crime syndicate and their efforts to preserve some mysterious secret that has been uncovered, now has a poster. It does a good job of promoting the fact that it comes from Cronenberg and shows off the two biggest stars, Viggo Mortensen and Naomi Watts, quite well. The inclusion of the tattooed hands of Mortensen’s hitman is a nice touch that adds a bit of fun to the visuals, even if it does risk alienating some of the movie’s more mainstream potential audience. Still, it works overall and is a nice effort. [via MPA] [...]

  • 2

    I couldn’t agree more. Take away the image strip and it’s a work of art. As is, it’s still good, but tainted. The least they could have done is made the images b & w and/or photoshopped the images to appear more illustrated.

    Fletch on August 14th, 2007
  • 3

    Hi! I really like the concept of this blog.. where do you get your posters from? I work at a theatre and its cool to see updates as they send us the newer posters as they make them! Feel free to come by my blog, maybe we can exchange links!

    joen05 on August 15th, 2007
  • 4

    [...] really like the look of this poster although I do agree with Movie Poster Addict in that it really doesn’t need Viggo Mortensen or Naomi Watts face on it. But that is a small [...]

    Eastern Promises - Film Grotto on August 16th, 2007


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