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Movie Poster Addict

October 8th, 2007 at 7:40 pm

Before The Devil Knows You’re Dead Poster – The Black Version

Before The Devil Knows You’re Dead Poster

I didn’t like the first poster for Before The Devil Knows You’re Dead because I thought the tone the poster conveyed was too light for the movie. This new poster is basically exactly like the last one, but with a black background, white letters and a new tagline. The new background does give the poster a darker feel, but it still doesn’t quite match the tone I’m getting from the film’s trailer and from the few reviews I have read. The horns and crooked tail still feel a little too cutesy.

Originally I also didn’t think the black background was a good match for the style of the title, but the combination is growing on me the more I look at the poster. And I do like the idea of having a white and a black version of the poster. But I just don’t think either version manages to make a strong sell that matches the movie well.

(Via IMPAwards)

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  • 1

    [...] There’s also a new version of the poster that’s been released. It’s the same overall design, just with a black background instead of a white one. [via MPA] [...]

  • 2

    Except for the black background, that poster looks really familiar. The font, the horns, the tail – I can’t put my finger on it, but it’s bugging me…

    Fletch on October 9th, 2007


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