Because we all like pretty pictures

Movie Poster Addict

January 14th, 2008 at 6:28 pm

The Air I Breath Poster

The Air I Breath Poster

There are a few things about this poster that I like. It shows that this is an ensemble piece without filling the whole image with the actors. It conveys that this is a crime related story through the silhouette of the gun. And the combination of the sky and the butterfly vaguely points to the more philosophical and transcendental aspirations of the movie. It’s not stunning or groundbreaking, but overall it is a nice effort that makes a movie with a hard to explain storyline (check the IMDb synopsis to see what I mean) seem unique and interesting.

I found it amusing to compare this poster to the previous poster for The Air I Breath, which you can see below. The old poster had a more traditional design, showing the various actors, each one in their own stripe. It does mix things enough to make it striking tough, especially through the use of stripes of seemly randomly varied sizes, creating an effect that is quiet nice to look at. But the poster doesn’t give us almost any information about the type and tone of the movie. Now, it’s possible that the new poster is a bit misleading, but it gives a much clearer picture of what the film might be about.

The Air I Breath Poster 2

Just as an aside, this is the second movie poster featuring a butterfly prominently released recently. The other one was the one below, for Johnnie To’s Linger. I wonder if there is some especial significance to the butterfly that I don’t know about?

(Via the official site)

Linger Poster

Liked this post? Then why don't you subscribe to the RSS feed or sign up to get updates by email? It's free, and everybody knows that everything free is good for you.

  • 1

    Don’t know why, but that first poster sort of remind me of PT Anderson’s Magnolia. They way you described it is spot on I think.

    Andrew James on January 15th, 2008
  • 2

    .) I’m impressed, I must say. Really rarely do I encounter a blog that’s both educative and entertaining, and let me tell you, you have hit the nail on the head. Your idea is outstanding; the issue is something that not enough people are speaking intelligently about. I am very happy that I stumbled across this in my search for something relating to this.

    kayrak taşı on July 3rd, 2011
  • 3

    .) This really answered my problem, thank you!

    granit küp taş on July 3rd, 2011
  • 4

    .) It’s hard to find knowledgeable people on this topic, but you sound like you know what you’re talking about! Thanks

    hafriyat on July 4th, 2011
  • 5

    Hey very cool website!! Man .. Beautiful .. Amazing .. I will bookmark your web site and take the feeds also…share

    Air Jordans Spizike on July 20th, 2011
  • 6

    the quiet man poster…

    The Air I Breath Poster » Movie Poster Addict…

    the quiet man poster on October 1st, 2014


RSS feed for comments on this post | TrackBack URI

  • Contact