Just the other day I found myself taking a long hard look at the classic poster for The Day the Earth Stood Still, which you can see below. A truly great fifties poster.
Because of that I had the images of that earlier poster in my mind when I went over to ComingSoon to look at the posters for the new version of TDESS , especially the image of the alien. And I was very pleased to find that my pal one eye was also featured in the new posters.
Of course, despite his reappearance the two posters are very different, as they have to be. The original poster had a style that was very much of its era. The new poster is more modern, has almost none of the cheese of the original and chooses to show very little and to be mysterious. It fits our own movie making time. And in part because of that it fails to be as good as the original.
But that is not exactly scathing criticism, and I actually really like the poster.
I don’t quite like the other poster released today as much, even tough I think it might be more effective with the general public.
This is in many ways a typical amazing and scary thing happens bringing the world to a stop poster. Which seems like a very specific thing but is a recurrent movie and poster theme. It is very well executed, but I do wish it showed a larger area being paralyzed, in other to make the movie feel more epic in scope.
But still, I complain too much. two solid posters for the remake.