By now any discussion of the adequacy of the Avatar posters as a marketing instrument have been rendered useless. The film is big. It will make lots of money. Whether the posters helped that a little or made the path to the top a little harder is of little importance.
A more interesting question right now is how the posters works as iconic images for the film. After all the film has been seen by many, many people, several of whom must have loved it. And the posters seem to be selling well. But will those posters work as a reminder of the things that people liked about the movie? Will they take them back to that experience? And will their images serve as an icon that we will often remember when thinking about the film?
My own guess is probably not. Avatar is an specifically difficult experience to capture in a 2D still image, for obvious reasons. In order to overcome that you would need something very creative and inspired, and the posters strike me a rather bland and generic.
The posters that show both Jake’s and Neytiri’s floating heads, with some Pandora images in the middle remind me of the poster for Titanic. Show us the two leads who are romantically involved and the backdrop to their relation which makes this a very special story (Pandora in this case, the boat in the former). But the Titanic poster was a much more significant achievement design wise, managing to not just show the characters faces, but also their relationship, and mixing that in a much smoother way with the backdrop, resulting in an evocative and beautiful poster. And yes, it’s much easier to show the Titanic in an image than to show Pandora.
The poster showing just half of Neytiri’s head does better in this aspect by very much giving up on being in any way representative of the film as a whole. It shows just on aspect of the film (the blue people!) and one character, and even then only a little bit of it. The image is sufficient to trigger the memory, but doesn’t go farther then that, allowing us to fill what is behind the image with our own imagination. Not brilliant, but reasonably effective.
The top one looks pretty groovy!
thanks.. its so great poster..
nice,, avatar is the best movie in 2009
avatar is the best movie in all time
Avatar is an amazing movie with great visuals and story. It was a great experience watching this movie in 3-d. The posters you’ve shared here are beautiful.
Avatar is a great landmark movie and the posters are wonderful. Thanks so much!
avatar does need all the amazing visuals and special effects. it’s greatest asset is that of the simplicity and beauty of its love story
HAPPY SORRY BOY AND GIRL
TO MISTY WOOD
P.O. BOX 293
LAFAYETTE, GA 30728
Things i have usually told people today is that when you are evaluating a good online electronics shop, there are a few variables that you have to consider. First and foremost, you should make sure to locate a reputable as well as reliable retailer that has obtained great testimonials and ratings from other people and industry professionals. This will make sure that you are handling a well-known store to provide good service and help to its patrons. Many thanks sharing your thinking on this blog.
I’ve said that least 1668335 times. The problem this like that is they are just too compilcated for the average bird, if you know what I mean
Thanks for a marvelous posting! I truly enjoyed reading it, you happen to be a great author.I will make sure to bookmark your blog and definitely will come back in the future. I want to encourage that you continue your great posts, have a nice morning!
The ULTIMATE Weight Loss Surgery Resource
Zune and iPod: Most people compare the Zune to the Touch, but after seeing how slim and surprisingly small and light it is, I consider it to be a rather unique hybrid that combines qualities of both the Touch and the Nano. It’s very colorful and lovely OLED screen is slightly smaller than the touch screen, but the player itself feels quite a bit smaller and lighter. It weighs about 2/3 as much, and is noticeably smaller in width and height, while being just a hair thicker.
The Zune concentrates on being a Portable Media Player. Not a web browser. Not a game machine. Maybe in the future it’ll do even better in those areas, but for now it’s a fantastic way to organize and listen to your music and videos, and is without peer in that regard. The iPod’s strengths are its web browsing and apps. If those sound more compelling, perhaps it is your best choice.
Hands down, Apple’s app store wins by a mile. It’s a huge selection of all sorts of apps vs a rather sad selection of a handful for Zune. Microsoft has plans, especially in the realm of games, but I’m not sure I’d want to bet on the future if this aspect is important to you. The iPod is a much better choice in that case.
I am not rattling excellent with English but I line up this really leisurely to read.
Shoes Men Adidas Originals…
Pretty good post. I just stumbled upon your blog furthermore wanted to say that I have indeed enjoyed learning your site posts. Any way I’ll be subscribing to your feed plus I hope you post repeatedly later….