I complained that in the last batch of posters the characters in G.I. Joe all looked the same. Well, in this poster a much better job is done of distinguishing the bad guys from the good guys. The good guys are surrounded by blue flames and background. The bad guys are surrounded by red flames [...]

A quick perusal of my posts about the first Transformers informs me the I actually liked its posters much less than I remembered. But there were at least a couple of very good ones. And I was very interested in seeing each and every one of the posters, and was happy to analyze them to [...]

Last week I, very lightly, mocked the repetition of some design decisions in the posters for the X-Men series. Well, Today France totally shut me up.

Different characters in every poster! Well, one or two different characters in every poster, but still…
I have to admit that, as far as selling the movie goes, this is probably [...]

It took me a good 30 seconds to actually realize that this was a picture of a moving (I imagine) enterprise. Before that I kept seeing a weird shower head.
I think the goal of the Star Trek marketing is to keep the core trekkie audience interested while also significantly broadening the series appeal. A big [...]

The Finnish would like you to know it’s X-MEN Origins: Wolverine

At least this time they don’t seem to be walking.
(Via IMPAwards)

The three international posters released for Star Trek today are very different from each other. First we have this one:

Basically the approach here was to use the big heads floating over landscape design and to put in the landscape two of the most striking images found in the trailer: Kirk on a bike and the [...]

One of the complaints I had about the last batch of Terminator posters was that they didn’t use the series iconography well enough. In that point this poster is a big leap forward. The T skull as it exists in this poster is easyly recognizable in a way nothing on the other posters was. It [...]

I liked the previous posters for Terminator: Salvation, including the very cool motion poster. These new character posters are a bit of a disappointment tough. Very usual action posters, with the characters looking busy and loads of stuff flying around, which mostly serves to muddle the image.
The new posters don’t really explore in any effective [...]

So, this film is actually coming out? This year even? After all this time? I can hardly believe it. And yet, we have posters, so it must be true.
And what do the posters tell us about the movie? Mostly that it will be bloody. Very bloody. Very, very bloody. So bloody in fact that I’m [...]

Can I just point out that this poster for The International has two URLs? One scribbled in the middle and another one in the bottom. That is so confusing! To which one am I supposed to go?
What seems to have happened here is that they took the original poster and decided to reuse it to [...]