The Sherlock Holmes posters so far have been pretty consistent visually, always sporting some fog, and blue tinge (a little more pronounced here) and backgrounds that scream period. Not earth shattering stuff, but distinctive enough to to be remembered and essentially ok for a movie which will be sold as “Robert Downey Jr. IS [...]

In the transition from the UK to America The Boat that Rocked got a new title and a slightly different poster. I guess they thought the original just wasn’t zany and fun enough, so we get more people walking the plank (including a girl!), a second, more party-centric boat, and some stuff in the title. [...]

What I love about this poster is how the combination of the type and the way that the title is broken into several lines allows me to think of a 50’s style monster movie about the terrible inform-ant. Much more dangerous than your regular giant ant.
Beyond that this is the second poster for the movie [...]

A while back there seemed to be a trend of comedy posters using very bright lime greens as background, in an apparent attempt to run away from the classic solid white background. Thankfully the trend has disappeared. I hope the above poster doesn’t mark the start of a trend of comedy posters with bright yellow [...]

And talking about weird, here is Madea as Dustin Hoffman in Straw Dogs.
And this is why I’m still excited about new posters for Tyler Perry’s movies. They might not always be great (sometime they stink in fact), they might not always be original, but at least there a sense of trying to do something [...]

This poster for Zombieland has an abundance of land, but a clear lack of Zombies.
I mean, it does a pretty good job of setting a carnival ride feel, of setting the worldwide scope of the threat and it’s a nice teaser image to boot. But it still feels more like Disasterland or Fireland. It needs [...]

The first poster for Jennifer’s body suffered from a certain lack of originality. Still, it was a crisp display of the sex + danger = fun equation.
Well, here we have the second poster and, although it works well on the sex front, the danger is almost totally gone. In its place we have some humor. [...]

Brad Pitt as Nazi killing machine, and some vaguely humorous text. This is the most crystal clear case for why you might want to see this film I have seen so far. It’s not necessarily my favorite design, as I’m quite fond of the character posters with the white and red background that have cropped [...]

The thing that really caught my attention about this poster is the little Cannes logo. It’s sort of jarring to see a film starring Jim Carrey associated with the symbol that screams “art-house” and “indie”. Especially because it otherwise seems like a pretty typical “Jim Carrey making a goofy face” poster. Although one with an [...]

So, here we have a film starring Vince Vaughn, with a side of Jon Favreau. As the trailer makes it clear, this is a comedy. Based on that, shouldn’t the poster be more fun? A bunch of people sulking inside a body of water doesn’t really spell barrel of laughs to me. At least not [...]