Well, since I complained about the lack of originality of the last blood drive poster I guess I should commend them for trying something a little different. Not really different enough to be striking, but I appreciate he effort. Can you say brooding? Can you say it while constantly looking down? Mister Payne looks like [...]

I kind of thought that the French and other international posters for W. were going to use something a little more provocative, since the subject matter shouldn’t be quite as sensitive and controversial in international markets. But I guess they think the film is provocative enough by itself and are playing it cool with the [...]

What gets me is the look in the guy’s face. (Via IMPAwards)

Well, this is certainly a much more “welcoming” than the last poster for a Jim Carrey movie. The poster for Yes Man is very breezy, light and bright. It also seems to have some of the visual elements that you might find in a motivational poster or self-help book cover, which fits with the story [...]

Here is why this poster worked for me: it actually got me to look the film up. And it did this through two things. First, the color scheme and drawing style caught my eye and made me pay attention. Then the simple BELIEVE, together with the url (willhenrybeleive.com), intrigued me. The sentiment is strong, believe, [...]

What’s most striking about this poster is just how serious it is. The whole drunk super-hero thing is just substituted by a very serious Will Smith. As a matter of fact he is so serious he seems to be causing a lightning storm and a hurricane. Which he probably should be saving people from if [...]

So, get this. Tropic Thunder is a movie about the making of a movie, also called Tropic Thunder. Rain of Madness is a fake documentary about the making of Tropic Thunder. The fake Tropic Thunder, that is. Rain of Madness is also yet another reference to Apocalypse Now. Or more specifically to the documentary Heart [...]

Ok, so for the final poster they went with a bunch of people standing around, in the style of Date Movie and Meet the Spartans, instead of using of a bunch of people sitting around, the style of the posters for the Scary Movies and Superhero Movie. That’s variety right there. It is pretty bad, [...]

I always hated those optical illusion black and white things that could be more than one image, depending on how you look at it. They always made me feel like I might be missing something that everybody else is seeing: “Wow, that witch flying a frog into Santa’s house is pretty amazing!” meanwhile I’m seeing [...]

Transsiberian I really wish they had done more with the whiteness of the ambient. But I guess this isn’t too bad. Mutant Chronicles It’s always funny to find a new poster for a movie you wrote about a year ago. Apparently they used all that time to come up with a much worse poster design. [...]