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Server Problems

May 8th, 2012 at 3:20 am » Comments (1)

Yeah, the server has been acting up. And I haven’t exactly been paying a lot of attention to the site. So that resulted in several days of unavailability. Sorry for that. Let’s see if i can stop it from happening again.



Hot Tub Time Machine Poster

February 3rd, 2010 at 4:59 pm » Comments (10)

Every once in a while I encounter a poster that creates in my mind a great curiosity as to what exactly people could possibly be thinking when they designed it. This is one of those posters. So I was very glad to see that EW has the answer to that question: “The title is provocative,” [...]



The Wolfman Posters

January 25th, 2010 at 4:24 pm » Comments (6)

So far I have failed to understand exactly why they are remaking The Wolfman. As I understand the original (and its sequels) is to this day remembered for the transformation scenes, which were memorable for the time. Well, we certainly can do a much more incredible transformation scene nowadays, but considering the kind of things [...]



Catching Up With 2009: Avatar

January 18th, 2010 at 8:58 pm » Comments (17)

By now any discussion of the adequacy of the Avatar posters as a marketing instrument have been rendered useless. The film is big. It will make lots of money. Whether the posters helped that a little or made the path to the top a little harder is of little importance. A more interesting question right [...]



Catching Up With 2009 : Iron Man 2

January 8th, 2010 at 4:41 pm » Comments (5)

So, to recap, the poster campaign for the first Iron Man was basically a bunch of teasers showing how cool the suit was followed by a couple of final posters in a sort of Star Wars style with a lot of things happening. Despite these differences the sell was clear, especially when coupled with the [...]



I’m Back

January 8th, 2010 at 4:36 pm » Comments (1)

Posting should resume shortly. Lots of catching up to do. Apparently people don’t just stop making posters when I’m not writing about them. Weird. I’m also starting to work through the e-mail backlog. Slowly. Very slowly. So, if you sent me an e-mail, expect an answer, but don’t hold your breath.



A Little More SAW

September 4th, 2009 at 10:06 pm » Comments (0)

This is almost the same image as the last frame of the SAW motion poster, only with more details. Which, quite frankly, doesn’t add much. Might even detract from the clean sharpness of the other image. Not exactly a home run. It also strikes me that this latest SAW film has lacked any distinctive design [...]



Yep, Another SAW Poster

August 26th, 2009 at 11:58 am » Comments (3)

I think this just might be the best SAW poster since the body-parts-as-numbers heyday, which ended with the third outing. For a while now the gore content in these posters has been insufficient to make an unique image, and they seemed to be searching for something else, some other element to replace it with. The [...]



A Serious Man Poster

August 11th, 2009 at 10:02 pm » Comments (3)

A Serious Man strikes me as a low key movie with low key humor. And now it has a low key poster. It all fits. And I’m interested. But I wonder if the approach here isn’t too subdued. The trailer does more to make the material pop out without necessarily making it seem like a [...]



Another Step Forward For Motion Posters

July 1st, 2009 at 8:26 pm » Comments (2)

Both the static and the motion poster for I Can Do Bad All by Myself follow in the tradition set by many teaser posters for Tyler Perry movies. Sober designs, often using darker tones, that showcase a clear sentimentality in a straightforward but not over the top or cheesy way. It’s quite beautiful and memorable. [...]



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